STV Player app on LG TV's - location issues

If you are trying to find or download the STV Player app on your LG Smart TV and it isn't appearing in the LG Content Store, a region mismatch or an unauthenticated profile is usually the cause. Follow the steps below to adjust your location settings and account setup on webOS 25 so you can access and install the app.

1. Check the Region & Location Settings

Because STV Player is a region-restricted UK broadcast service, your TV must be explicitly set to the United Kingdom to see and install it.

• Press the Settings button (gear icon) on your Magic Remote.
• Navigate to All Settings -> General -> System -> Location.
• Ensure the LG Services Country and Broadcast Country are both set to United Kingdom. If it is set to "Automatic" or a different region, the app will not appear in the store.

2. Verify Your LG Account Login

webOS 25 requires a valid LG account to download new applications.

• Go to the webOS home screen and check the profile icon in the top corner.
• If you are not signed in, create or log into your account.
• Make sure your account region matches the UK.