STV has the rights to make Live tv and catch-up programming (such as Coronation Street and Emmerdale) available within its broadcast regions only: STV Central and STV North. 

So we do need to check you location in order to make sure you are within our regions and to show you the correct content.

Our STV Player+ service allows additional access in EU countries so further location checks are made to check those users locations when in EU countries.